The top 10 broadband service providers in the UK

Summary: Is your broadband contract coming to an end? In this article, we will outline the pros and cons of the UK’s 10 best broadband providers. Whether you are a self-confessed social media addict or an online gaming enthusiast, we can help you to find the right broadband provider for your needs.

With over 200 broadband providers servicing the UK, finding the right deal for you can be difficult. Different broadband deals offer different things, so it is important to consider your priorities when shopping for an internet package.

In this blog post, we outline the top 10 broadband providers servicing the UK and their pros and cons, to help you find the best deal for your needs.

1. BT

Pros

• Speeds of up to 900Mbits/sec
• Boasts ‘unbreakable WiFi’ and excellent reliability
• High rates of customer satisfaction

Cons

• Lack of flexible contracts, with most running up to 18 months
• At the more expensive end of the scale, with faster broadband speed available for similar price points elsewhere

2. Plusnet

Pros

• Budget-friendly ADSL and fibre broadband options available
• Highly recommended by existing customers
• Discount available for 18-month, as opposed to 12-month, contracts

Cons

• No ultrafast broadband options
• May not be suitable for heavy internet usage households
• Ofcom complaints and call waiting times have increased in 2022

3. EE

Pros

• Wide range of broadband packages, featuring speeds of up to 900Mbits/sec
• Excellent customer service

Cons

• Less reliable than its biggest competitors
• Little flexibility with contracts

4. Sky Broadband

Pros

• Speeds of up to 900Mbits/sec
• Reliable connection
• Value for money broadband, landline and TV packages

Cons

• Price rises significantly when it comes to renewing the contract
• Best deals come from TV bundle packages

5. Virgin Media

Pros

• Only UK provider to offer 50Mbits/sec download speeds
• Excellent high-speed fibre broadband services
• Highly reliable connection

Cons

• Highest speeds only available in certain areas across the UK
• Customer service call waiting times are above average at around seven minutes and 40 seconds.

6. TalkTalk

Pros

• Broadband speeds of up to 900Mbits/sec available
• Affordable monthly prices for their contracts
• Full fibre options available

Cons

• No options for landline or mobile packages
• Low customer satisfaction ratings, with only 11% of customers saying they would recommend the service to a friend

7. Vodafone

Pros

• Value for money packages available
• Range of speeds so you can tailor your contract to your needs
• Strong, reliable connection

Cons

• Contracts are a minimum of 24 months
• Poor customer service reviews

8. Shell broadband

Pros

• Offers fast speeds at low prices
• Full fibre options of up to 944Mbits/sec
• No upfront costs and free router

Cons

• Little flexibility with contract lengths
• Basic packages with no options for TV or mobile add-ons
• Fastest speeds only available in select areas across the UK

9. Zen Internet

Pros

• Free IP address with every sign-up, ideal for improving security
• 100% customer satisfaction ratings
• Fast speeds and excellent reliability
• Lifetime price guarantee, so price won’t rise once a contract ends

Cons

• Higher prices than competitors
• Fastest speeds not available in all areas

10. Hyperoptic

Pros

• Offers some of the best value deals on the market
• Speeds of up to 900Mbits/sec available
• Flexible 12-24 month contracts

Cons

• Isn’t yet available in all areas across the UK
• New to the market, so customer reviews for reference are currently limited

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